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Welcome to Influencer Marketing Talks, brought to you by Cure Media - the leading influencer marketing company for fashion brands. This is your weekly podcast to learn more about consumer marketing in the digital age and all things influencer marketing in right around 15 minutes. Each week Frida Ekholm and Sanna Ödmark from Cure Media cover topics around digital marketing and social media to help you take your marketing strategy to the next level. Also, join the conversations with topic experts from the industry! This podcast is brought to you by Cure Media, the leading influencer marketing company for brands that want to grow. www.curemedia.com
Episodes
Wednesday Feb 21, 2024
Beyond the Basics: Finetuning Your Influencer Marketing Strategy
Wednesday Feb 21, 2024
Wednesday Feb 21, 2024
In this week's episode, Frida sit down with Julia Arheden, a strategist with over five years in the influencer marketing field, currently leading strategy for Cure Media's major clients. Julia brings her deep industry knowledge to the table, offering invaluable tips on refining your influencer marketing strategy to meet the evolving demands of consumers.
You will also learn:
- The often-overlooked factors critical for a successful influencer marketing strategy
- The essentials of content creation in today's high-expectation consumer landscape
- Julia's perspective on the latest trends and how brands can tap into these movements to enhance their marketing efforts.
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